How to Move From New Author to Established Pro
When your very first book is published, it's an exciting event. Then you start learning about marketing and promoting yourself and your book, and it may all start to go from exciting to nerve-wracking.
One way to market yourself is to have a reliable backlist of stories out there so your name is mentioned more than once and you develop a fan base.
Of course that’s easy to say. How to you get from one book to more when you aren’t sure how to make your book stand out?
* Write a hell of a good story. Make your fans come looking for more!
* Develop an on-line writer presence before you publish your first book. Not an obnoxious, look at me writer presence. One that reflects you or at least the you that you can project for years and seems friendly and approachable and interesting. Then when you modestly admit you have a book out, people will have an interest.
* Experiment with what marketing you feel comfortable doing and do it.
* Listen to what your publisher, editor, and/or agent tells you to do. (Sounds easy, huh? And yet it’s not universally followed.)
* Finally, keep writing. Marketing one book for years will only get you diminishing results. You need more out there to keep sparking interest
One way to market yourself is to have a reliable backlist of stories out there so your name is mentioned more than once and you develop a fan base.
Of course that’s easy to say. How to you get from one book to more when you aren’t sure how to make your book stand out?
* Write a hell of a good story. Make your fans come looking for more!
* Develop an on-line writer presence before you publish your first book. Not an obnoxious, look at me writer presence. One that reflects you or at least the you that you can project for years and seems friendly and approachable and interesting. Then when you modestly admit you have a book out, people will have an interest.
* Experiment with what marketing you feel comfortable doing and do it.
* Listen to what your publisher, editor, and/or agent tells you to do. (Sounds easy, huh? And yet it’s not universally followed.)
* Finally, keep writing. Marketing one book for years will only get you diminishing results. You need more out there to keep sparking interest
M -- and remember -- we're not psychic. And we're not always going to remember to track you down and ask for the next book. Get your proposals in to your editor well in advance, so she can get your title approved and give you a target release date. The more information we have to work with, the more help our marketing people can give in reaching your target market.
Treva Harte
www.Loose-Id.com
Treva Harte
www.Loose-Id.com
